Monday 9 May 2011

Mobile opportunities in Trinidad and Tobago

Trinidad and Tobago (especially Tobago) is ripe for the sowing of mobile apps and the harvesting of serious profits. Mobile penetration in T&T is at one of the world's highest levels and maybe only Jamaica has more mobile subscribers per population than T&T (well they are bigger of course and have been exposed to mobile market liberalization longer).

What makes T&T ripe however is the people. Trinis love to try anything that seems hip, new and something the world is currently doing (don't we love to follow world trends). And guess what, mobile applications are the new trend just as PC games and software were in the olden days.

Let's face it though, it is sort of convenient to do stuff on your phone other than call or sms and mobile applications aim to exploit this convenience. I am sure that many of you Trinibagonians have wanted to do stuff using your phones years now (I'm not talking about taking nude pics or movies!!!) but you have been limited due to Nokia's reluctance to offer a "real" smartphone over the years (we all know Nokia was the official trinbagonian phone). However with devices such as the (RIM) BlackBerry, Iphone and Android devices all becoming mainstream, mobile applicaitons are growing and seem here to stay.

But, as usual we here are slow to react to such market news. Our businessmen and investors are too short-sighted and risk averse to capitalise on this potential piggy bank. Our people are unique and very creative and I am sure that a T&T designed mobile application can become a big hit worldwide. All we need is to encourage our talent (we do have plenty) and let the ideas flow. I for one can think of quite a few useful apps such as a toursim app (Tobago), supermarket apps, bank apps (not mobile websites or SMS messaging ), store apps, T&T games, etc.

Of course there are a lot more apps that can be made and I am sure you can think of many. So I'm asking, Trinis what mobile applications do you think would be helpful to your daily life?